Breathtaking moments and celebrated icons of sport form the core of the last Heritage Auctions’ Signature® Sports Collectibles auction of 2010, Nov. 4-5, led by Lou Gehrig’s 1927 Yankees jersey – arguably the greatest year in the history of the storied franchise – and the only gold medal from the 1980 Lake placid, NY U.S. Olympic hockey team ever offered at public auction – arguably the greatest American sports moment ever, Olympic or otherwise. Bidding is now open! The impressive array of vintage sports memorabilia and trading cards will be offered in-person at Heritage’s Dallas headquarters, as well as live online at HA.com. The Extended Bidding format trading card portion of the auction ends on Thursday, Nov. 4, with each lot closing individually after 30 minutes of bidding inactivity following the 10 p.m. CST cut-off. The memorabilia will be sold Friday, Nov. 5 in a Live auction format, beginning at 11 a.m. CST, with bidders able to participate in person, by telephone, or online at HA.com/Live.